Google Search Ads [MK01]

– Monthly ad performance reports
– Live dashboard access (if requested)
– Keyword and search term audit (quarterly)
– Optimized ad copy and targeting adjustments
– Recommendations for landing page improvements (if needed)
– Recommendations for form optimization (if needed)

Note: To maximize ROI, client teams must ensure that inbound leads and purchases are followed up effectively through internal systems and communication workflows.

– Generate high-intent traffic from Google Search
– Maximize conversions through continuous campaign refinement
– Align ad goals with business KPIs (leads, calls, sales, bookings)
– Deliver consistent reporting and insights for strategic decisions

Our process starts with discovery and keyword planning, followed by launch, weekly optimization, and monthly reporting. We continuously monitor performance and adjust ads to maximize ROI, keeping you updated with clear, actionable insights and strategic reviews every month.

Phase 1: Kickoff and keyword planning

– Discovery session to align goals and define success metrics
– Market research and competitor analysis
– Keyword and audience targeting plan

Phase 2: Campaign launch

– Creation of ad groups and ad copy
– Conversion tracking setup
– Campaign launch with live monitoring

Phase 3: Monthly optimization

– Performance analysis and A/B testing
– Bid adjustments, keyword refinements, negative keyword updates
– Monthly reports and client review (optional)

Phase 4: Quarterly strategic review

– Assessment of campaign alignment with business KPIs
– Broader keyword or geographic targeting expansion
– Landing page or funnel improvement suggestions

– B2B companies looking to increase lead generation through forms, bookings, and direct inquiries
– B2C brands focused on product sales and online conversions
– Retailers and service providers with specific high-conversion goals
– Companies investing in long-term digital acquisition channels