Branding [B03][Pro]

– Forge a premium logo suite: logomark, logotype, and lock-ups that anchors the entire visual system.
– Establish a scalable identity framework with a refined color palette and typography set captured in advanced guidelines and a printed brand book.
– Package ready-to-use essentials: business-card, stationery, and email-signature templates for instant on-brand deployment.
– Create a 360° brand universe featuring 3D iconography, motion graphics, and animated objects tailored for web and social assets.
– Define photo, video, and advertising direction (digital & print) to ensure compelling, consistent storytelling across campaigns.
– Shape social-media and web presence with visual standards for LinkedIn, Instagram, Google, plus creative direction for a five-page website.
– Deliver narrative clarity through a flagship slogan and storytelling pillars that unify messaging from pitch decks to merch.
– Export a complete asset library: every logo, template, animation, and 3D file so internal teams and partners can execute flawlessly.
– Reinforce enterprise value by providing leadership with investor-ready branding tools that accelerate growth

We follow a structured, phased approach that includes multiple validation checkpoints to ensure alignment throughout the process. Each stage builds upon the previous one: starting with black and white logo design, followed by color and typography selection, creative direction development, and mockups that bring the brand universe to life.

We finalize with the delivery of a complete brand toolkit and a practical brand book to guide consistent application across all touchpoints. Our team works closely with yours through design rounds and feedback loops to ensure the final outcome reflects your desired identity and goals.

Phase 1 – Discovery and brand vision

– Kick-off (Day 1–7 after booking). Deep-dive workshop to clarify business goals, audience segments, competitive landscape, and exit objectives.
– Audit of any existing brand or campaign assets.
– Primary/secondary research + mood-board alignment to lock creative territory.
– Checkpoint 1: Written brand-vision brief approved before concept work begins.

Phase 2 – Foundation and concept

– Strategy recap & positioning statement.
– Black-and-white exploration of the full logo suite (logomark, logotype, lock-ups).
– Initial sketches for 3D iconography style to ensure logo can extend into motion assets later.
– Checkpoint 2: Select hero concept for color development.

Phase 3 – Core identity build-out

– Finalize master logo artwork; establish color palette & typography system.
– Begin draft brand guidelines: file-naming, clear-space, color values, accessibility ratios.
– Checkpoint 3: Colors, type, and logo locked.

Phase 4 – Applied essentials

– Design templates for business cards, basic stationery, email signature (ready-to-edit files).
– Develop initial iconography set (flat + 3D) and merch mock-ups.
– Produce low-res motion tests for key 3D icons/objects (to validate animation style).
– Checkpoint 4: Sign-off on print templates, icons, and motion style frames.

Phase 5 – Visual and content direction

– Define photo & video art direction (shoot guidelines, lighting, mood, aspect ratios).
– Craft slogan, storytelling pillars, and detailed voice-and-tone matrix.
– Lay out advertising playbook for digital (static, motion, responsive) & print.
– Build channel-specific social-media standards (LinkedIn, Instagram, Google) incl. motion specs.
– Deliver web creative direction: wireframe+UI mood for a 5-page site, plus motion/3D usage rules.
– Checkpoint 5: Cross-channel narrative and visual guidelines approved.

Phase 6 – Motion and 3D asset production

– Model & render final 3D iconography and animated objects for web/social.
– Export ready-to-use MP4/Lottie/GLB files, plus editable source files.
– Checkpoint 6: Asset tests implemented on a staging page or social mock to verify performance.

Phase 7 – Consolidation and handoff

– Compile the complete brand toolkit: logo files (all formats), color & type specs, templates, 3D assets, motion clips, icon sets.
– Produce & ship a printed brand book + set up a digital brand portal for ongoing access.
– Final walkthrough session with stakeholder teams (marketing, dev, HR, investor relations).
– Optional portfolio showcase & PR-launch coordination.
– Checkpoint 7 (Final): Sign-off and confirmation of rollout plan.

Working rhythm

– Design rounds and feedback loops embedded in every phase; work does not advance until consensus is reached.
– Weekly progress touchpoints; formal checkpoint reviews at each phase gate.

Outcome:
A full-spectrum brand ecosystem including static, interactive, and motion assets, ready for immediate use across print, digital, experiential, and investor materials, with governance tools to ensure consistency as you scale or prepare for exit.

– Established companies aiming for market leadership through innovative branding
– Businesses entering new competitive markets requiring a distinctive, standout identity
– Organizations seeking comprehensive, integrated branding across digital, physical, and experiential platforms